… studied. Once thought of as instruments primarily tailored for niche markets, voluntary sustainability standards such as Fairtrade, … target mainstream markets. The Review documents a persistent trend in sustainable sourcing commitments by manufacturers including Dole, … Unilever, Hershey’s, Home Depot, Lowes, Starbucks, Nestlé, Ferrero Group, Mars, Ikea, Adidas and others. The growing number of companies …