… (GIs) can help communities promote and protect markets for their biocultural products, and are gaining popularity globally as a tool for … that are due to its place of origin. There are almost 200 registered biocultural products originating in India, covering a range of products … hypothesis that GIs can protect traditional knowledge and biocultural heritage. … 16576IIED … 16576IIED … Ruchi Pant … Sustainable markets … …