Tweet-by-tweet: COP17 Climate Communications Day
What happens when 150 climate-change communicators get together to talk about their craft?
We found out when Internews’ Earth Journalism Network and the International Institute for Environment and Development organised the first Climate Communications Day (full programme here) as a side event at the UN climate change conference in Durban, South Africa.
What follows is an annotated summary of the day as reported by Twitter users. It is only a partial record, so if you were there please add your own thoughts in the comments — and if you were not, please also have your say down below.
@Internews #EJN @IIED to host first ever #Climate Communications Day at #COP17 in #Durban: bit.ly/t0FLuq #CCommsDay #media—
James Fahn (@JamesFahn) November 30, 2011
Touching ground. Climate Communications Day. #ccommsday #cop17 twitpic.com/7mij39—
Bruno Sánchez-A Nuño (@brunosan) December 01, 2011
Resource documents, speaker bios for today's #Climate Communications Day at #COP17 in #Durban earthjournalism.net/resourceslist #CCommsDay #ejn #sej—
James Fahn (@JamesFahn) December 01, 2011
Speaking today at #ccommsday on 4 hrs sleep. Hope I'm coherent…—
Kelly Rigg (@kellyrigg) December 01, 2011
1 Dec: First Communications day on #climatechange #COP17 in Durban. Follow on TW #CcommsDay. More details bitly.com/v44dlJ—
US Embassy Brussels (@usembbrussels) November 29, 2011
#COP17 here I am. Attending the EJN's Climate Comms Day #CCommsDay. http://t.co/GyqQ1EFw—
Kim Trollip (@wildesering) December 01, 2011
RT @FAOCLIMATE: At first #Climate Communications Day, insightful discussions going-on on how to make climate stories more visible #CCommsDay—
(@Connect4Climate) December 01, 2011
RT @LuciaGrenna: #climate Communications day #ccommsday room packed with interesting people @Connect4Climate #cop17 pic.twitter.com/kEUtDcyj—
James Fahn (@JamesFahn) December 01, 2011
@JamesFahn kicks off Climate Communications Day, and begins first plenary, "A Focus on the Message" #CCOMMSDAY—
(@Internews) December 01, 2011
The first plenary started with a video message from Randy Olson (@RandyO_HeadDodo), the scientist-turned-film-maker and author of Don’t Be Such A Scientist.
Randy Olson video critiquing traditional #climate communications stirs up debate at #CCommsDay is.gd/ZusESi #ejn #ccmp #sej #media—
James Fahn (@JamesFahn) December 01, 2011
Now watching video of Randy Olson, "people listen to voices that they like, so you need to find a voice people can connect with" #CCOMMSDAY—
(@Internews) December 01, 2011
Here’s the clip of Randy’s video message, which set the tone for the discussion that followed.
On the plenary panel were Sergio Abranches (@abranches and @Ecopolity) of the Ecopolitica institute in Brazil; Obinna Anyadike, an editor at IRIN News (@irinnews) in South Africa; Yolandi Groenewald (@YolandiG), a journalist at City Press newspaper in South Africa; Haili Cao, a reporter with Caixin Media in China; and Joydeep Gupta (@joydeepgupta), a journalist with the IANS news agency and Third Pole Project, India.
The moderator was Marina Joubert (@marinajoubert) of Southern Science, in South Africa, and here are the tweets.
Research shows South African newspapers with front page story on AIDS sell fewer copies says @Yolandig #ccommsday Same for #climate? #COP17—
Mike Shanahan (@shanahanmike) December 01, 2011
Climate change journalism like early days of HIV/AIDS reporting. #CCommsDay—
Mike Shanahan (@shanahanmike) December 01, 2011
Communities in Amazon rainforest have much to teach 'experts' about #climate change, says Sergio Abranches #ccommsday #cop17—
Mike Shanahan (@shanahanmike) December 01, 2011
RT @shanahanmike: Chinese journo Haili Cao says before educating public on #climate change, need to educate media first #cop17 #ccommsday—
Kelly Rigg (@kellyrigg) December 01, 2011
Haili Cao: China under pressure to take more responsibility. In Durban we might see moves from China to push negotiations fwd. #CCOMMSDAY—
(@Internews) December 01, 2011
Scientists and journalists have different understanding of risk. – Obinna Anyadike #CCommsDay #Climate—
James Fahn (@JamesFahn) December 01, 2011
If they are coherent + don't talk nerd language climate scientists have won a friend for life, but that is rare says @Yolandig #ccommsday—
Mike Shanahan (@shanahanmike) December 01, 2011
Since 97% of scientists think #climate is changing, let them speak 97% of the time and give the skeptics 3% #ccommsday—
Jamie Henn (@Agent350) December 01, 2011
I am with u RT @agent350: Since 97% of scientists think #ClimateisChanging, let them speak 97% of the time & give the skeptics 3% #ccommsday—
Bianca Jagger (@BiancaJagger) December 01, 2011
RT @JamesFahn : Panelists say humanized stories have garnered the most response #CCommsday #climate #EJN—
(@Internews) December 01, 2011
When climate change is framed as a health issue, people pay attention. See George Mason report: climatechangecommunication.org/resources_repo…
#CCommsDay #ejn #COP17—
Heather King (@heatherking_gb) December 01, 2011
Joydeep and Yolandi: greatest response came from stories about what people can do to reduce their own emissions #CCommsDay #ejn #COP17 #ccmp—
James Fahn (@JamesFahn) December 01, 2011
Journos have no excuse for not reading climate science or understanding the politics. Harsh words from the floor #climate #cop17 #CCommsDay—
Panos London (@PanosLondon) December 01, 2011
A journalist from SABC tells about how young rural women are driven to prostitution as #climate wrecks crops #ccommsday—
Jamie Henn (@Agent350) December 01, 2011
I think that if editors are bored of #climate stories it may be because the stories ARE boring. Journalists must raise their game #ccommsday—
Mike Shanahan (@shanahanmike) December 01, 2011
Joydeep Gupta says of climate change and urgency that "the house IS on fire" but the media are not. #ccommsday #COP17 time editors woke up—
Mike Shanahan (@shanahanmike) December 01, 2011
If #climate change appears non-urgent we as journalists are not doing our jobs says Joydeep Gupta #ccommsday #COP17—
Mike Shanahan (@shanahanmike) December 01, 2011
It's not our job as journalists to be part of a social movement adds Joydeep. Agree? #ccommsday #cop17—
Panos London (@PanosLondon) December 01, 2011
Is there a connection between climate reporting and the social movements that will bring about behaviour change. UN cannot do it #ccommsday—
CGIAR Water and Food (@Waterandfood) December 01, 2011
Joydeep Gupta says we need to draw a red line between #climate journalists and nongovernmental organisations or lose credibility #ccommsday—
Mike Shanahan (@shanahanmike) December 01, 2011
Nigerian journalist: The house is burning and the journalist is in the house, how can he not be an activist? #ccommsday—
Jamie Henn (@Agent350) December 01, 2011
Don't tell me not to be an activist says Nigerian reporter Armsfree Onomo Ajanaku #ccommsday The house IS on fire and journalists are in it—
Mike Shanahan (@shanahanmike) December 01, 2011
A couple of days later Armsfree wrote this article on communicating climate change without the clutter.
I was chairing the second plenary, so ceased tweeting for that session. Joining me on the panel were Kelly Rigg (@kellyrigg), executive director of the Global Campaign for Climate Action (TckTckTck); Chris Librie of HP (@HPCorp); Indi McLymont-Lafayette of Panos Caribbean (@PanosCaribbean) in Jamaica, David McCauley of the Asian Development Bank and Wambi Michael, a journalist with the Uganda Radio Network. Here we are…
Panelists in the second planery discussing "A Focus on the Medium"- great panel, now answering questions #CCommsDay http://t.co/kxevTxoy—
James Fahn (@JamesFahn) December 01, 2011
Kelly Rigg – a lot of people get their news from a local source. Can't short-cut reaching out to local media #CCommsDay—
James Fahn (@JamesFahn) December 01, 2011
Schedule climate messages around music programs = key to reaching youth. – Wambi Michael, Uganda Radio Network #CCommsDay #ejn—
Heather King (@heatherking_gb) December 01, 2011
New models, new ways of doing things, new partnerships = key to impact. – Chris Librie, HP #CCOmmsDay #ejn—
Heather King (@heatherking_gb) December 01, 2011
Indi Mclymont-Lafayette: Journalists must find strategic alliances & be creative to get #climate change on the front page. #CCommsDay—
(@Internews) December 01, 2011
The whole question of "is climate change is it is not" in Jamaica is done, cause everyone understands it is real – Indi Mclymont #CCommsDay—
James Fahn (@JamesFahn) December 01, 2011
Indi has used many approaches to communicate about climate change in Jamaica. One of her most recent was to produce this music video. Check it out.
Jamaican hip hop meets Climate Change. Check out Voices for Climate Change. youtube.com/watch?v=M-5NGT… #CCommsDay #ejn—
Heather King (@heatherking_gb) December 01, 2011
After lunch we split into three breakout sessions. No-one tweeted from the first as it was clearly too frenetic — and judging from the noise coming through the wall into the room I was in — far too much fun. It was the session on games.
Pablo Suarez of the Red Cross/Red Crescent Climate Centre, and Janot Mendler de Suarez of the Boston University Pardee Center explained why games can be useful tools for communicating climate change. They then ran a participatory game, similar to the one shown in this clip.
The second breakout session was a guided tour of recent movies aimed at raising awareness about climate change, from An Inconvenient Truth and 11th Hour to Sizzle, The Age of Stupid and Home. Brief clips were shown of each and participants put on their critical hats to offer reviews of the movies they've seen, and advice for future efforts.
Jacqueline Frank, Regional Project Coordinator for Media Capacity Building with the UNDP Africa Adaptation Programme was the tour guide.
Can movies like Day After Tomorrow play a positive role in understanding climate change? We're talking about it. #ccommsday #COP17 #CCMP—
Jeff KellyLowenstein (@JeffKLO) December 01, 2011
Climate change movies: alot of fear mongering but movies like Wall-e bring about more thinking #ccommsday—
CGIAR Water and Food (@Waterandfood) December 01, 2011
Documentaries need great story or fantastic characters but inconvenient truth filled with great graphics understandable science #ccommsday—
CGIAR Water and Food (@Waterandfood) December 01, 2011
Blogger Rouxnette Meiring (@rouxnettem) has some more detailed notes from the session on movies, and the rest of the day here.
The session in the third room had a focus on faith. Some of the world's best communicators, with the biggest and most open audiences, are religious leaders. So what are they saying about climate change and is there scope for scientific and religious worldviews to come together and sing from the same hymn sheet?
On the panel were Lic. Elias Crisostomo Abramides (World Council of Churches); Bishop Geoff Davies (Southern African Faith Communities Environment Institute); His Eminence Cardinal Oscar Andres Rodriguez Maradiaga (President of Caritas Internationalis); Rabbi Hillel Avidan. David LePage (@DavidLePageZA) of the Southern African Faith Communities Environment Institute moderated the discussion.
What's God got to do with it? A rabbi, an Anglican bishop, a Cardinal, a Buddhist talk #climate at #ccommsday #cop17—
Mike Shanahan (@shanahanmike) December 01, 2011
Religious leaders at #ccommsday challenge journalists to learn a bit about telling #climate stories from them—
Panos London (@PanosLondon) December 01, 2011
Cardinal Maradiaga "we've been bad administrators of God's creation + mustn't forget we take nothing with us when we die" #ccommsday #COP17—
Mike Shanahan (@shanahanmike) December 01, 2011
RT @wildesering: The world does not "belong" to us Rabbi Avidan #CCommsDay #COP17—
(@Connect4Climate) December 01, 2011
Rabbi Hillel Avidan says all parts of universe interconnected and religion can emphasise this #ccommsday #COP17 "we are part of nature"—
Mike Shanahan (@shanahanmike) December 01, 2011
#Durban rabbi addresses #ccommsday – journalists should be part of social movements – 'don't worry about objectivity' – nobody is objective!—
Panos London (@PanosLondon) December 01, 2011
"it's heresy + must be proclaimed as such" Bishop Davies to rightwing Christians who say God gave us Earth to do with as we want #ccommsday—
Mike Shanahan (@shanahanmike) December 01, 2011
You can read a bit more about what Bishop Geoff Davies and Rabbi Hillel Avidan said in this session in my recent post Time for faith in our environment.
After a short break, it was time for another set of breakout sessions.
In the Dragon’s Den, three researchers from the IDRC-DFID Climate Change Adaptation in Africa (@MaryEONeill) programme attempted to convince three dragons (media editors) that their stories were worth covering.
The dragons — journalists Joydeep Gupta, Tim Williams and Laurie Goering (@alertnetclimate) — showed what the media really wants in terms of news, stories and human interest.
For those pitching their stories, ingenuity and inspiration would be critical. Those braving the Dragons' Den were: Dr Abdellatif Khattabi (on preparing for sea level rise on Morocco's northern coast); Dr Maria Onyango (on harnessing indigenous climate forecasting knowledge) and Dr Paul Mapfumo of University of Zimbabwe (on protecting soils to increase smallholder resilience).
Liz Carlile (@lizcarlile), director of communications at the International Institute for Environment and Development (@IIED), moderated this session.
Interesting session where 3 distinguished prof pitch their stories to media editors. Feeling the dragon's breath now! #CCommsday—
Imelda V. Abano (@iabano) December 01, 2011
3 #researchers r sweating it out in Dragon’s Den as they pitch stories to 3 media dragons, incl @IIED's Director of Comms #COP17 #CCommsDay—
IIED Info (@IIED) December 01, 2011
Panos L's Tim Williams is dragon no 2 at #ccommsday with Joydeep Gupta and @alertnet Laurie Goering. Scientists to pitch story ideas in den—
Panos London (@PanosLondon) December 01, 2011
Again, check out the blog post from Rouxnette Meiring (@rouxnettem), which has some more detailed notes from the Dragon’s Den.
By the time of the final plenary, most of those tweeting had run out of credit.
Jacqueline McGlade of European Env't Agency talking about data and knowledge sharing on eyeonearth.eu
#ccommsday #c4climate—
(@Connect4Climate) December 01, 2011
@LuciaGrenna talks messaging- from local level to a global conversation. Money important but must make info available to people #CCommsDay—
(@Internews) December 01, 2011
RT @julkosch: How to communicate climate change? read one suggestion on j.mp/sHJHoe by @SYMnews. #unfccc #cop17 #CCommsDay #cli …—
Change&Switch (@changeandswitch) December 02, 2011
At 5pm we had to bring the day to a close. You can read more about it in these articles at Technorati, PlanetChange and — for readers of Chinese — the Taiwan Environmental Information Center. IIED’s Liz Carlile posted a vlog about the day here.
Here's a summary of the Climate Communications Day @Internews and @IIED ran during #COP17 in Durban bit.ly/vwg51o—
Mike Shanahan (@shanahanmike) December 19, 2011
So that’s it — a selection of snapshots of what was a fascinating and fun day. Whether you were there or not, I’d like to hear from you about your own thoughts about what we discussed that day in Durban.
Originally posted on Under The Banyan by Mike Shanahan
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