Or, at least, about communicating about it. Corporates are using innovative social media approaches when talking about sustainability — non-profits should take note.
“It is a call for a fundamental reorientation of how societies work and govern themselves.” That’s what one blogger Jeff Kelly Lowenstein has said about IIED’s new book Virtuous Circles: Values, systems and sustainability by Andy Jones, Michel Pimbert and Janice Jiggins. Launched two weeks ago, we asked you to tell us what you thought. Thanks to those of you who have blogged already – and if you haven’t, it’s not too late.
We need to talk about ketchup. We all love the red stuff. But we really need to talk about it. Analysis of the steps involved in processing ketchup – from farming the tomatoes through to packaging – to transporting and retailing that symbol of American mass consumerism reveals an alarming fact. To produce it requires a mind-boggling 150 separate processes, across several continents, according to research cited in a new book by the International Institute for Environment and Development.
